Buying a sports car in the winter could be counter-intuitive for many people, especially when the snow starts falling. However, the winter season is when you should contact a reputable dealer and look for a new ride! So, is winter the best time to buy a sports car? At Schmit Bros Auto Ford Dealership, we say absolutely! Buying a sports car or a convertible like a Mustang in the winter season provides several significant benefits – saving a handsome amount on the price is just one of them.

Like many other things in life, there is an off-season for car purchases. Winter is generally a time when fewer sports cars and convertibles, like the Ford Mustang, are purchased.

These cars are considered summertime vehicles. Only a select number of people are in the market to buy them in the winter. That is exactly why winter is the best time to buy a Mustang - because dealers will probably sell it to you for a deliciously low price during this season.

New models also tend to come out during the late summer and early fall. Most dealerships are generally trying to clear out last year’s models early in the winter season. During the winter season, dealerships often move the previous years’ models for a highly discounted price.

Think of it as the same type of investment philosophy that Warren Buffet and Steve Forbes use. You should not be following the sheep because then you will never get ahead. This investing philosophy is called contrarian investing and can be applied to car buying as well.

As there are relatively fewer people shopping for a vehicle in the cold weather, you can expect to enjoy a more peaceful buying experience. A less crowded dealership allows you to take as much time as you want to compare models and test drive.

You can also get pre-approved financing or a car insurance quote from the comfort of your home. Just drop a line to your favorite dealer, and they will help you pick out your dream Mustang!

Contact your car insurance provider to see if you can save money on your insurance premium if the used Mustang is equipped already with winter tires.

If you are buying a brand new Mustang, think about having winter tires put on it, as you may be able to qualify for an attractive discount. If you want to save even more, consider buying snow tires directly through us as part of the new car deal.

Here are some other reasons why winter is the best time to purchase a car:

• Less competition for your favorite model
• More room to negotiate
• Fewer crowds at the dealerships

What are you waiting for? If you choose to buy a 2019 or 2020 Ford Mustang this winter, you might find a more attractive deal than during any other time of the year.

Are you looking for the best auto deals in Saukville and Port Washington? Then stop by our Ford dealership! See what people around Milwaukee have known for 106 years – good things happen when Schmit happens! Call our dealership today at 262-284-8844 to get a quote right in your home, so you don’t have to spend one extra minute out in the cold!

In the market for a new vehicle? Check out our online Ford inventory. If you don't see what you're looking for on our dealership website in our new Ford vehicle inventory or pre-owned vehicle inventory, contact us today! We're confident we can find the car, truck, or SUV for you! We have over 700 vehicles for sale in our network. Visit or contact us at Schmit Bros. Auto, Wisconsin's Ford dealership today!

As the leading Ford dealership in Wisconsin for over 100 years, we proudly serve the greater Saukville area, including Port Washington, Milwaukee, Grafton, Mequon, West Bend, Fredonia, Cedarburg, Belgium, Oostburg, Random Lake, Ozaukee County, and Sheboygan County.